https://reneegrecointegratedproducer.com/navigation 2026-04-02T10:04:44+00:00 always 0.5 https://reneegrecointegratedproducer.com/main 2026-01-05T05:31:52+00:00 always 0.5 https://reneegrecointegratedproducer.com 2026-04-02T09:31:04+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2781030218716268364971744100647/horizontal-1.png <div style="text-align: center">“Journeysof Time” Campaign for Airstrait : I led end-to-end integrated production for the ‘Journeys of Time’ creative platform, launching an emotional storytelling campaign for Dyson Airstrait in Italy and scaling it across EMEA and the US. My responsibilities included briefing, talent and crew management, location scouting, asset delivery, agency coordination, and budget oversight for TV, social, digital, D/OOH, retail, .com, and CRM channels. The campaign surpassed all expectations, driving significantly higher impressions, clicks, and sales on dyson.com compared to traditional CGI-led global launches. </div> https://freight.cargo.site/t/original/i/Q2859946338708773062941331692240/JOT_Mash-Up_THINK_1x1_05sec_F1_carousel_ENG_MASTER.mp4 <div style="text-align: center">“Journeysof Time” Campaign for Airstrait : I led end-to-end integrated production for the ‘Journeys of Time’ creative platform, launching an emotional storytelling campaign for Dyson Airstrait in Italy and scaling it across EMEA and the US. My responsibilities included briefing, talent and crew management, location scouting, asset delivery, agency coordination, and budget oversight for TV, social, digital, D/OOH, retail, .com, and CRM channels. The campaign surpassed all expectations, driving significantly higher impressions, clicks, and sales on dyson.com compared to traditional CGI-led global launches. </div> https://freight.cargo.site/t/original/i/X2859947256969246308129101585104/JOT_Mash-Up_THINK_1x1_08sec_F3_carousel_ENG_MASTER.mp4 “Journeys of Time” Campaign for Airstrait. https://freight.cargo.site/t/original/i/N2859947522547020737325516200656/JOT_Mash-Up_THINK_1x1_08sec_F2_carousel_ENG_MASTER.mp4 “Journeys of Time” Campaign for Airstrait. https://freight.cargo.site/t/original/i/B2859947615961332726590685584080/JOT_Mash-Up_THINK_1x1_08sec_F4_carousel_ENG_MASTER.mp4 “Journeys of Time” Campaign for Airstrait. https://freight.cargo.site/t/original/i/W2859950432668472317596960037584/Dyson_x_AC_Milan_for-portfolio-website_banner_film_2_B27C394F-3836-4F35-8BBB-55F1AF27B9D8.mp4 AC Milan x Dyson Audio Ontrac Launch: Partnered with AC Milan to launch the Dyson OnTrac™ 'Rossoneri’s World' campaign, positioning the headphones as an immersive gateway into players’ inner worlds. The campaign aimed to boost 571H fashion credibility, accelerate desirability, and connect Dyson to the lifestyle of millions of football fans. Led end-to-end campaign production and strategy, shaping creative direction and overseeing asset creation, localisation, and cross-platform rollout. Coordinated internal teams and managed all facets—media, PR, digital, and retail—ensuring cohesive and resonant storytelling across Dyson’s and partners’ channels. IMPACT: Campaign localised and activated globally across AC Milan’s platforms: 13M Instagram followers, 450M fans, and 75K match attendees. Doubled Dyson Italy’s CRM base and reinforced brand relevance with Millennials and GenX. Delivered strong lift in awareness and desirability with £350K investment and global usage rights. https://freight.cargo.site/t/original/i/G2859951018168129217138128329424/Screenshot-2026-03-27-at-11.10.43.png https://freight.cargo.site/t/original/i/Q2868217244843781652832068311760/Zalando-x-DYson.mp4 Zalando x Dyson Global360 Campaign : I led full production for the Zalando Partnership in 2025, managing every phase from initial brief and talent scouting to the shoot, post-production, asset rollout, and localisation across EMEA. My role ensured seamless delivery of print, digital, and social content tailored for market needs. The campaign exceeded forecast targets, achieving over 500,000 units sold in less than six months, proving the impact of strategic production and market-driven execution. https://freight.cargo.site/t/original/i/A2868218961073510038547622009552/Airwarp_Gifting_700x674.mp4 AW RE Launch EMEA 2024 Led campaign production and strategy, overseeing creative direction, pre production ,shoot, production, post-production, localisation, and trafficking, plus cross-channel rollout. Coordinated teams across digital, social, media, PR, and retail to deliver seamless 360˚ execution. https://freight.cargo.site/t/original/i/M2868220437145077328638523218640/teads-.jpg https://freight.cargo.site/t/original/i/L2868224337709111714523212421840/Dyson_EMEA_AW---_CAROUSEL_REFERENCE_9x16.jpeg https://freight.cargo.site/t/original/i/B2868250282261441391838049606352/Screenshot-2026-04-01-at-17.09.11.png https://freight.cargo.site/t/original/i/Q2868255849876184462928627899088/Hairdryer-education.png https://freight.cargo.site/t/original/i/N2868256835375039856787713432272/Picture1.png https://freight.cargo.site/t/original/i/O2868258037198863003038710766288/DYSON_EMEA_HairDryer-Eduction_MIX_15s_4x5_2.mp4 I led the 2025 Hairdryer Education campaign, focusing on educating audiences about our latest SS R and Nural hairdryers and their advanced technology. The strategy integrated 605M retargeting with the HD blockbuster campaign to maximize efficiency and boost scalp health messaging, creating fresh value for the 605M range. We highlighted key innovations, convinced consumers to prioritize scalp care, and drove strong awareness for SS Nural, successfully supporting and achieving sales targets. https://freight.cargo.site/t/original/i/C2869340300922159211454325594832/AC-milan-stadium.png https://reneegrecointegratedproducer.com/work 2026-01-05T16:45:52+00:00 always 0.5 https://reneegrecointegratedproducer.com/work-navigation 2026-04-01T14:58:33+00:00 always 0.5 https://freight.cargo.site/t/original/i/E2867973386302718330190944541392/MEA-vogue.png https://reneegrecointegratedproducer.com/all-work 2026-04-02T10:36:48+00:00 always 0.5 https://freight.cargo.site/t/original/i/Q2847487709070507331236305312464/JOT_Mash-Up_THINK_1x1_08sec_F4_carousel_ENG_MASTER.mp4 “The Journeys Of Time” Campaign. https://freight.cargo.site/t/original/i/D2847488863135710070653273512656/JOT_Mash-Up_THINK_1x1_08sec_F3_carousel_ENG_MASTER.mp4 https://freight.cargo.site/t/original/i/C2847559640119880914040177302224/JOT_Mash-Up_THINK_1x1_08sec_F5_carousel_ENG_MASTER.mp4 Client Name Kind of Work https://freight.cargo.site/t/original/i/K2847560563047380409876463753936/JOT_Mash-Up_THINK_1x1_05sec_F1_carousel_ENG_MASTER.mp4 https://freight.cargo.site/t/original/i/C2847561009513927225868741515984/JOT_Mash-Up_THINK_1x1_08sec_F2_carousel_ENG_MASTER.mp4 https://freight.cargo.site/t/original/i/E2867973386302718330190944541392/MEA-vogue.png Dyson x Vogue Arabia. Shot in Dubai 360 Stills and video production. https://freight.cargo.site/t/original/i/W2867974227603375299862465092304/St-valentine-2026-stills.png St. Valentine Campaign x Beauty Range Red Velvet colourway. I led the production of the 2025 St Valentine’s campaign, designing impactful visuals with limited budget by collaborating with Brooklyn-based illustrator Kim Salt. Our strategy centered on rich, eye-catching illustrations to showcase Dyson’s limited edition colourways and promote healthy, beautiful hair for all types. Despite resource constraints, the campaign achieved outstanding ROI, bringing the message to life through bold, diverse, and confident imagery that resonated across our target audience and platforms https://freight.cargo.site/t/original/i/B2867977083048677445658797939408/Philippe-vogie-de.jpg https://freight.cargo.site/t/original/i/I2867978876459583035775115598544/Screenshot-2026-04-01-at-13.03.20.png https://freight.cargo.site/t/original/i/A2867982196486134677946505894608/Screenshot-2026-04-01-at-13.06.51.png “Deboss your initials” Project x EMEA . Led full production, concepting, shoot, post production and localisation. https://freight.cargo.site/t/original/i/A2867984671282872862746241145552/DYS_PC_WBD_GLOBAL_EN_Social_Personalisation_16X9_REF.mp4 “Deboss your initials” Project x EMEA . Led full production, concepting, shoot, post production and localisation. https://freight.cargo.site/t/original/i/J2867985349145377339351134378704/image-21-1.png EMEA Gifting Campaign 2025. https://freight.cargo.site/t/original/i/F2867987276018476302756057979600/ScreenRecording_08-29-2025-17-02-22_1_8250D8B8-DC3A-41D4-B10E-816BE2E1782B.mp4 V16 Piston Animal 360 Campaign across interactive Media platforms. https://freight.cargo.site/t/original/i/D2868233291389750211665375795920/Glamour_x_Dyson_15s_9x16_R2.mp4 Glamour Partnership with Riccardo Simonetti famous influencer in DACH. https://freight.cargo.site/t/original/i/F2869516870407867892299670756048/Screenshot-2026-04-02-at-12.13.28.png Elle and Vogue Partnership stills and video shoot for Spain and EMEA https://freight.cargo.site/t/original/i/L2869523345159697532131159317200/Screenshot-2026-04-02-at-12.19.06.png Double Page Spread print production. https://freight.cargo.site/t/original/i/B2869523441156553691715665926864/Screenshot-2026-04-02-at-12.18.59.png https://freight.cargo.site/t/original/i/I2869523547760287693683164715728/Screenshot-2026-04-02-at-12.18.51.png https://freight.cargo.site/t/original/i/L2869534461536611230981154151120/for-cargo-q5-sales.mp4 Promo campaign productions—tactical activations designed to drive sales across SEE, THINK, and DO funnel strategies. By using strategic creative elements, such as targeted background changes for seasonal promos and specific product crops, we minimized creative fatigue and ensured assets fit local market needs. This approach allowed us to adapt for regions like Australia, where winter is hot, delivering relevant campaigns and strong sales results across diverse markets. https://freight.cargo.site/t/original/i/V2869535691012103743722769357520/Screenshot-2026-04-02-at-12.30.28.png https://freight.cargo.site/t/original/i/V2869536458931612788177693579984/q5-sales-we.png https://freight.cargo.site/t/original/i/W2869541322507921542069524896464/ST-VALENTINE-CAMPAIGN-FOR-CARGO.mp4 https://reneegrecointegratedproducer.com/in-progress 2026-02-05T21:52:15+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2781030218716268364971744100647/horizontal-1.png Client Name Kind of Work https://reneegrecointegratedproducer.com/digital 2026-02-05T21:52:15+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2781030218716268364971744100647/horizontal-1.png Client Name Kind of Work https://reneegrecointegratedproducer.com/print 2026-02-05T21:52:15+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2781030218716268364971744100647/horizontal-1.png Client Name Kind of Work https://reneegrecointegratedproducer.com/branding 2026-04-01T14:28:34+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2781030218716268364971744100647/horizontal-1.png Client Name Kind of Work https://freight.cargo.site/t/original/i/U2867958828298316055276195158736/Dyson_EMEA_Valentine_Main_6sec_9x16_ENG_MASTER_EF_WC.mp4 Client Name Kind of Work https://freight.cargo.site/t/original/i/Z2867961748842178037193535658704/DYSON_EMEA_HairDryer-Eduction_MIX_15s_4x5_2.mp4 Client Name Kind of Work https://freight.cargo.site/t/original/i/J2867964105579754150252140567248/Screen-Recording-2025-06-30-at-15.34.04.mov Client Name Kind of Work https://freight.cargo.site/t/original/i/R2867967096313477332634324966096/Dyson_Q5_2026_Social-video_See-Think_OnBlack_9x16_15s.mp4 Client Name Kind of Work https://reneegrecointegratedproducer.com/research 2026-02-05T21:52:16+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2781030218716268364971744100647/horizontal-1.png Client Name Kind of Work https://reneegrecointegratedproducer.com/studio 2026-01-08T18:01:40+00:00 always 0.5 https://reneegrecointegratedproducer.com/footer-desktop 2026-01-08T18:01:40+00:00 always 0.5 https://reneegrecointegratedproducer.com/footer-mobile 2026-01-08T18:01:40+00:00 always 0.5 https://reneegrecointegratedproducer.com/projects 2026-01-05T16:45:53+00:00 always 0.5 https://reneegrecointegratedproducer.com/example-project 2026-02-05T21:53:41+00:00 always 0.5 https://freight.cargo.site/t/original/i/P2781030218716268364971744100647/horizontal-1.png https://freight.cargo.site/t/original/i/H2781030218734715109045453652263/square-1.png https://freight.cargo.site/t/original/i/X2781030218753161853119163203879/vertical-1.png